Luke and Samantha go off the rails in a light-hearted discussion about making the most of truly free QR codes. Whether for restaurant menus or online ordering, there’s a more than one way to go about it.
The Age of Restaurant “Favorites”
October 7, 2022By learning more about what tastes and influences are shared among age groups, restaurants can create profitable and engaging opportunities around those values and preferences. The following dining preferences can be helpful in better serving your restaurant customers and their varying preferences.
Why Meal Kits Are Good for Your Food Service Operation
August 23, 2022Once associated with direct-to-consumer subscription services and supermarket specialty cases, meal kits have become a valuable source of revenue for restaurants and other foodservice establishments.
Episode 68 – Scent Marketing
July 29, 2022In this episode writer and marketing professional Marisa Sanfilippo joins the podcast to discuss scent marketing. Tapping into this powerful consumer sense can lead to increased sales and customer loyalty.
Leverage Social Media to Boost Dessert Sales
June 17, 2022Using social media platforms to reach your target audience when promoting dessert offerings may be key to boosting sweet sweet sales.Â
The Smells That Make Customers Spend More
June 14, 2022Did you know the way your business smells could entice customers to spend more money? Here’s everything you need to know about scent marketing.
Restaurant Email Marketing Strategies that Work in 2022
June 1, 2022Despite all of the hoopla surrounding social media marketing this year, email marketing can produce tremendous returns at a minimal direct cost. And itâs all based on quantifiable facts.
Episode 67 (Pt. 2) – Follow-up to Branded Websites Mean Better Business
March 25, 2022In this follow-up to episode 67, Peter Anania and Dustyn Bailey return to tackle the topic âWhat goes into a well-branded website?â You asked, we answered. Weâre focusing this conversation around questions received, and answers given, following our first discussion.
6 Ways to Promote Your Restaurant on TikTok
March 10, 2022There is no single formula to follow to ensure your videos go viral, but you can start building a following for your restaurant on one of the fastest growing social media platforms in the world by keeping a few things in mind…
Episode 67 (Pt. 1) – Branded Websites Mean Better Business with Anania Bailey
March 8, 2022The best practices covered in this episode go deep and apply to your businessâwhether youâre a multi-million dollar operation working with an agency or a small family-owned business going the DIY route. No matter the size of your business, your brand needs to put its best foot forward on the internet.
Episode 65 – Peer-to-Peer Digital Presence
December 8, 2021Recorded live during a group session at the HospitalityMaine Summit in Rockland, Maine; this episode will help break down barriers between you and the digital marketing efforts your business could and should pursue.
Episode 64 – Press Record Already
October 25, 2021In this episode, weâre discussing how restaurants can easily start creating video for powerful, personalized marketing content. Get ready to take notes, thereâs a wealth of wisdom piled into this pod!
How to Carve Out Time for Photography in Your Restaurant
August 9, 2021Ready to build a library of images that support your marketing and social media efforts? These 7 quick tips will help you carve out more time for photography in your restaurant or foodservice business.
How Data Mine Your Restaurant & Why You Should
July 19, 2021Data makes the world go âround. At least, itâs one of the most crucial tools to help keep restaurants successful. Take a closer look at some of the stats behind popular marketing methods, see what channels make the most sense, and start thinking of creative ways to reach your audience today!
Guide to Restaurant Social Media Marketing in 2021
July 12, 2021A good restaurant social media marketing strategy can help bring customers to your venue. This is because social media is an important tool people use to make purchasing decisions. This is especially true when it comes to choosing where to eatâ …
Seven Restaurant Marketing Strategies to Implement In 2021
July 1, 2021Own or operate a restaurant, c-store or food service business? Check out these seven marketing ideas for your restaurant to attract and retain customers in 2021.
More, Better, Managed Restaurant Photos
May 27, 2021A strategy for getting your smartphone out of your pocket and using it to increase engagement, traffic, and sales for your establishment.
Easy DIY Digital Menu Boards for Restaurants & Foodservice
May 27, 2021There are many methods, services, and devices you could use to create digital menu boards, just be sure you try this low-cost do-it-yourself solution first.
Restaurant Menu Strategies for 2021
December 7, 2020As we move forward in the “new normal” menu strategies new and old will converge into the right mix of price points, value, menu items, and differentiation that will appeal to consumers.
At-Home Consumers Craving Restaurant Food, Free Delivery, Meal Deals
December 7, 2020Locked-down consumers may be craving professionally made meals and restaurant food, but good food isnât the only thing they like about restaurants, free delivery and meal deals are also in the mix.
Episode 61 â Grow Your Foodservice Business with Content Marketing
November 19, 2020This episode explores the best way to be found, to be followed and to grow your foodservice business using the internet. That’s content creation, and it’s as important to your digital presence as the food you serve is to your dining room.
Grow Your Foodservice Business with Content Marketing
November 19, 2020Content is as important to your digital presence and marketing efforts as the food you serve is to your dining room. It shows who you are, what you do and what you’re capable of â but most importantly â it can impact a visitor’s decision to return.
Menu Claims Help Increase Profit
October 19, 2020To earn the trust (and repeat business) of their guests, itâs necessary for operators to equip staff with menu talking points so they can clearly communicate the selling points of their ingredients and dishes.
Episode 60 â Peer to Peer with Paul Saval
September 17, 2020If you work in the food industry, provide distribution services, conduct sales calls or are at all curious about the chaotic world and persevering positivity of an independent businesses over the past several months, this episode is a canât miss.
Episode 59 â A Full Comp Crossover
August 3, 2020This episode brings timeless and relatable wisdom to the forefront of foodservice in a back and forth conversation between two podcast hosts reflecting on the ideas and advice shared by past guests.